Hasan Bashar

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Hasan Bashar

Product Designer

I’m a product designer who began their career as the quiet, artsy kid at the back of the classroom, constantly doodling in their workbooks.My combined passionsstorytelling, and psychology brought me here, in a position where I can demystify the everyday problems of users and empower them with delightful experiences and solutions.

A little bit about me

Love to make Digital Products

Food is Life

Love Traveling

Obsessed with testing new AI Tools

Values I can add with

Ideation

UX Audit

User Flow

AI Implementation

UI Design

AI Prototype

Design system

Figma

Wireframe

Product Roadmap

Most recent journeys

Redesigned the; Visual Editor to make A/B test creation fast, intuitive, and self-guided. Introduced inline tips, preset templates, and validation checks so new users could confidently create and launch experiments without needing technical support. Collaborated with the data science team to create an AI Hypothesis Builder that uses experiment metadata to generate clear hypotheses from the Chrome Extension.

Built and launched a Design System to unify visual language, typography, and component behavior across teams. This streamlined cross-functional collaboration and cut design-to-dev handoff time by

45%

Product Designer

B2B, SaaS, Analytics, A/B Testting Tool

Apr 2024 – Nov 2025

Ideate, barnstormed and design for the 1:1 Personalization feature, enabling users to automatically deliver tailored web experiences using AI automation and integrations with Zapier, Make, and n8n.

This innovation helped marketers personalize at scale resulting boost in engagement.

32%

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Product Designer

Game Development Too, WebApp

Freelance

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Worked closely with engineers to translate complex ML logic into an accessible design language using Material UI, resulting in a fast-to-market MVP launch.

This production helped the startup raise $28M in seed funding from Netflix, Dell, and a16z.

28M

Designed a character and environment generation system that allowed developers to instantly prototype game worlds using AI-driven inputs and asset templates within the application, which improved of creating assets efficiency by

30%

Designed the platform’s collaboration layer, enabling developers, artists, and narrative designers to comment, assign micro-tasks, and iterate together within shared projects.

Introduced role-based permissions, activity timelines, and contextual feedback threads to enhance teamwork. This feature transformed RHO Engine from a single-user prototype into a multi-user development space, increasing overall team productivity during pilot testing.

Product Designer

Game Development Too, WebApp

Freelance

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The MVP launch helped the company secure a seed round, validating product-market fit and early user adoption.

16M

Apart from the main SaaS web application, I designed and helped launch a Chrome Extension that allowed users to generate, edit, and insert AI-powered emails directly within their inbox interface (Gmail and Outlook).

 

The extension featured contextual awareness, pulling tone and recipient data from the open thread to craft personalized, ready-to-send drafts in one click. I focused on streamlining the in-inbox experience with minimal UI friction and instant preview feedback.

After launch, usage analytics showed that the extension reduced the average drafting time for personalized emails by 60% and significantly increased adoption among sales and marketing users who preferred quick, on-the-go access over the full web app.

40%

Product Designer

IoT, Robotic, Mobile App

Freelance

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Faced the challenge of designing for IoT and robotics as a completely new domain. Collaborated closely with a team of fresh university graduates to understand the hardware-to-software interaction and the technical stuff behind real-time robot control. Led multiple whiteboard sessions and design workshops to translate these complex systems into clear, actionable UI flows that any user could understand.

Supported the team beyond the app by designing an e-commerce platform for selling accessories and parts.

Requirement was to achieve an Apple level experience, which finally enabled EEVE team to expand its product ecosystem and increase online conversions by

42%

Experimented with multiple layout structures and navigation patterns to make the robot control experience intuitive and visually engaging.

 

Resulting in smoother task completion gain in internal tests by

30%

Side Projects

Ripplix

Design Tool, UI Animation Library

Dec 2024 – Present

Built Ripplix, a curated library of over 1,500 real-world UI animations and micro-interactions across 600+ apps and 200+ categories, helping designers and developers discover motion design patterns faster and boosting design exploration efficiency by 65%. Led the entire product design, content strategy, and brand identity with a focus on clarity, motion craft, and clean UI. Reached over 1,000 early adopters within the first launch quarter.

CoffeeBRK.AI

Design Tool, UI Animation Library

Dec 2024 – Present

Created CoffeeBRK.AI, a gamified AI learning community that uses humor, micro-content, and rewards to help professionals stay up to date with the latest AI tools and news, achieving a 30% daily engagement rate during beta. Designed the full product experience, branding, and reward system using coffee-themed progress and motivation elements that increased returning user sessions by 45%.

Designing with clarity, empathy, and curiosity.
Let’s build experiences people love.

My goal is to make complex products feel simple, and simple ideas feel powerful. Whether it’s SaaS, AI, or motion design, I focus on delivering measurable impact through thoughtful UX. Open to new roles, collaborations, and meaningful projects.

Reach me out
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